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Fred again..'s "Victory Lap" Shows What Happens When Music Is Developed Like Software

July 21, 2025ยท7 min readยทMusicTechnologyInnovation
Fred again..'s "Victory Lap" Shows What Happens When Music Is Developed Like Software

Your favorite artist drops a new album, but instead of being a finished product set in stone, it launches like software - with version updates, beta releases, and user-submitted bug reports. It's a radical departure from how we've always consumed music, but it's already happening.

The music industry has started experimenting with post-release updates in ways that physical media never allowed, and the results are transforming how we think about recorded music.

We're Already Seeing the Beginning

Streaming platforms have made it technically possible to push "patches" to fix audio issues or swap out tracks entirely. Artists are taking this capability and running with it.

Fred again.. just gave us a masterclass in iterative music development with his "Victory Lap" series in 2025. What started as a single track featuring Skepta and PlaqueBoyMax has evolved into multiple official versions:

  • "Victory Lap" (June 17, 2025) - Original release with Skepta and PlaqueBoyMax
  • "Victory Lap Two" (July 9, 2025) - Added Denzel Curry with new verses and production tweaks
  • "Victory Lap Three" (July 17, 2025) - Added Hanumankind, enhanced low end, faster production

Each version builds on the previous one while maintaining the core structure, treating the song like software with iterative releases. Fred incorporated fan suggestions from his livestreams, making the development process transparent and collaborative.

But this is just the beginning. What happens when we apply the full software development playbook to music creation?

Version Control for Creativity

Artists could use actual version control systems like Git for their music. Charli XCX could maintain different branches of "BRAT" - one with the original club-ready arrangements, another exploring her "BRAT and it's completely different but also still brat" remix concept, a collaborative branch where artists like Billie Eilish and Ariana Grande submit their interpretations.

Each creative decision would be tracked, compared, and potentially merged. Combining the bridge from version 2.3 with the drums from 4.1 becomes not just possible, but systematic.

Artists could experiment without fear, knowing every creative fork is preserved and accessible. The creative process becomes transparent, reversible, and endlessly flexible.

DJ station and Mac desktop setup

Beta Releases and Fan Testing

Software companies don't ship without beta testing. Musicians are starting to adopt the same approach.

Fred again.. debuted the original "Victory Lap" via a Twitch livestream, essentially beta testing it with his live audience before the official release. Fans commented in real-time, and he used that feedback to inform subsequent versions. When fans suggested adding more artists or extending certain sections, those ideas appeared in "Victory Lap Two" and "Victory Lap Three."

This model could expand further. Artists could release rough cuts to select fan communities for structured feedback: "The bridge feels too long," "This transition is jarring," "The mixing on the second verse needs work." The final product becomes both more personal and more universally refined.

Continuous Integration for Music

The traditional album cycle - write for two years, record for six months, then silence - is already dying. Instead, artists could release tracks as they're completed, with albums becoming living playlists that evolve over time.

The "Victory Lap" series demonstrates this perfectly. Rather than waiting to collaborate with all the artists at once, Fred again.. released each collaboration as it was completed. The result was a month-long release cycle that kept fans engaged while allowing each artist's contribution proper attention.

Frank Ocean explored this territory with "Endless" and "Blonde," but it could become the standard approach rather than the exception.

Open Source Music

Some artists could release not just their music, but their stems, MIDI files, even entire project files. Fans could remix officially, submit improvements, contribute entirely new sections. The most compelling fan contributions could be merged into the official release.

If Radiohead open-sourced "OK Computer," fans could contribute new arrangements, additional instrumentation, or alternate vocals. The album could evolve from a fixed artwork into a collaborative ecosystem.

A peek into the future of music technology

Bug Reports for Beats

Technical issues in music could be formally tracked and addressed:

  • "There's a timing issue at 2:47 where the drums don't quite line up with the bass."
  • "The vocals are slightly off-pitch during the bridge."
  • "This transition between tracks creates an awkward silence."

Instead of these observations dying in YouTube comments or Reddit threads, they could become actionable items that artists actually address in updates.

The Tension Between Art and Software

Music isn't software, and this approach creates fundamental tensions - but also reveals where it naturally fits. The challenges are real. Music often captures a specific moment in time, a particular emotional state. Constant updates might dilute that intentionality. People form deep attachments to specific versions of songs; updating "Bohemian Rhapsody" means tampering with countless personal memories. Open-source music raises complex questions about authorship, royalties, and creative control. And the album as a complete, intentional artistic statement has cultural value that an evolving playlist might lack.

Yet certain genres and contexts are natural fits for this approach. Electronic music is already heavily computer-based, with artists who regularly remix their own work. Collaborative hip-hop has normalized remixes and features as standard practice. Experimental artists are explicitly interested in process over product. And live performance already shows us how songs naturally evolve during tours (ever heard one of your favorite song live where the artist has clearly gotten sick of the original perfromance and switches it up?) - updates could simply reflect that organic growth.

The Future Is Already Here

Fred again..'s "Victory Lap" series proves this model works. Each version maintained the original's DNA while adding new elements. Fans embraced the transparent development process, and iterative releases created sustained engagement over weeks rather than a single-day spike.

The series inspired unofficial remixes from other producers, showing how this approach generates creative momentum. Fan-made versions proliferated on SoundCloud, creating an ecosystem around the core releases.

The tools exist. Streaming platforms can push updates instantly. Digital audio workstations already use version control concepts. The barrier isn't technical - it's cultural.

Two Futures for Music

Maybe we're heading toward a bifurcated model: "stable" albums that remain unchanged as artistic statements, and "development" albums that evolve over time. Different projects will demand different approaches, just as software development has multiple methodologies.

Technology has given artists unprecedented possibilities for how they create and share their work. Whether they use these tools to revolutionize the listening experience or preserve traditional approaches is their choice.

The "Victory Lap" series shows us one possible future - where music becomes a conversation between artist and audience, where songs grow and evolve, where the creative process is as engaging as the final product.

The question isn't whether this will happen. It's how far it will go.